The official trailer and poster for GROOVE have been released, marking an exciting step toward the premiere of this original scripted television series developed, produced, and filmed in Saint John, New Brunswick.
Created by Korex Taiwo Adebayo and produced by Korexcalibur Inc., GROOVE follows six students placed in a university “integration” living program, exploring themes of identity, belonging, and cultural integration as deeper systemic pressures begin to surface. Honest, timely, and deeply relevant, the series reflects lived experiences within multicultural communities while showcasing the depth of creative talent in our province.
Filmed primarily at UNB Saint John, the production was made possible with the support of local partners, including the New Brunswick Film Co-op, Saint John Arts Centre, and the Saint John Newcomer Centre, a powerful example of community-driven storytelling.
GROOVE premieres February 19, 2026 on Bell Fibe TV, highlighting the potential for New Brunswick-made content to reach national audiences.